How do you market a luxury property?

Over the past 12 months, there have been 7,926 homes sold for under $500,000, with 6,880 being sold for under $250,000. Clearly you can see the total number of luxury houses sold over the past 12 months is much lower than what would be considered a “non luxury home.”

How do I promote my luxury listings?

What follows are seven actionable and unique ideas for marketing luxury homes you can use to set yourself and the homes you list apart from the competition.

1. #1 Feature listings in the newspaper.
2. #2 Develop a single property website.
3. #3 Hire a professional copywriter.
4. #5 Shake up your direct mail strategy.
5. #6 Host an event.

How do I grow my luxury real estate business?

Using Online Marketing to Grow Your Luxury Real Estate Business

1. Understand Your Audience and Their Motivations.
2. Reach Out to Established Luxury Influencers.
3. Have Multiple Methods of Getting in Touch.
4. Use Legacy Social Media the Right Way.
5. Make Space for LinkedIn in Your Plan.
6. Optimize for Google My Business.

How do you market a luxury villa?

How to Market Your Luxury Villa to Get More Bookings

1. Offer A Virtual Tour Of Your Vacation Rental Property.
2. Highlight Your Villa’s Luxury Amenities.
3. Create A Website For Your Luxury Rental.
4. Offer Concierge Services To Complement People’s Stay.
5. Use Social Media Advertising to Market Your Property.

How do you attract million dollar listings?

Here’s how to get into luxury real estate even if you don’t know anyone wealthy.

1. Familiarize Yourself with the Market.
2. Work on Your Image.
3. Co-List With An Established Agent.
4. Prospect for Expired Luxury Listings.
5. Network in the Right Places.
6. Earn a Certification.
7. Improve Your Marketing Skills.
8. Treat Your Clients Like Gold.

How can I sell my mansion fast?

How to Sell My House Fast

1. Clean and declutter.
2. Pick a selling strategy.
3. Set an attractive price.
4. Invest in minor repairs.
5. Stage and add curb appeal.
6. Use professional photography.
7. Create a listing strategy.
8. Time your sale right.

Do more expensive houses take longer to sell?

The average time it takes to sell a house in your area may differ, depending on your local real estate market and location. Historically, rural homes tend to stay on the market longer than urban or suburban homes. And more expensive homes generally take longer to sell.

What is a luxury realtor?

A luxury real estate agent is someone who focuses on the niche of luxury properties, which are usually valued at $2-$40 million. Luxury real estate agents deal specifically with ultra-high-net-worth individuals. In order for someone to classify as a UHNWI, they must have assets that total $30 million or higher.

What are the best marketing tips for selling a luxury home?

Top real estate agents understand the best marketing tips for selling a home, and they take advantage of them all. Exceptional agents leave no stone uncovered when selling a high-end home. The real estate agent you select to sell your luxury home should have a dominant internet presence.

How to find a luxury market real estate agent?

Use Google as a tool to seek out and find luxury market real estate agents in your area. You can try searching for “top real estate agent, city, state” to locate an exceptional agent. Typically agents that come up high in searches such as this tend to have a great understanding of real estate marketing.

How important are market trends when selling a luxury property?

Overall market trends are certainly important, but at the end of the day it’s your job as a seller to do the best you can to sell your luxury property—and sell it fast. There are no guarantees in real estate, but there are certainly things that you can do to make your luxury home stand out even more than it already does and rope in the right buyer.

How do you sell a luxury property online?

Effective marketing online marketing. Finding the right buyer requires getting the word out about the property for sale. Today the primary marketing channel is the internet, but putting up a listing on the multiple listing service (MLS) is not enough to sell a luxury property – or any home, for that matter.