Why is Obey Andre the Giant?

One of the keenest examinations of ’90s underground culture”. The threat of a lawsuit from Titan Sports, Inc. in 1994 spurred Fairey to stop using the trademarked name André the Giant, and to create a more iconic image of the wrestler’s face, now most often with the equally iconic branding OBEY.

Whats the story behind obey?

OBEY Clothing was founded on the art, design and ideals of Shepard Fairey. Fairey steeps his ideology and iconography in self-empowerment. With biting sarcasm verging on reverse psychology, he goads viewers, using the imperative “obey,” to take heed of the propagandists out to bend the world to their agendas.

Why did Shepard Fairey use Obey in his artwork What does it mean to him?

Fairey intended the Obey Giant to inspire curiosity and cause people to question their relationship with their surroundings. According to the Obey Giant website, “The sticker has no meaning but exists only to cause people to react, to contemplate and search for meaning in the sticker”.

Is Shepard Fairey problematic?

Shepard Fairey’s art is problematic; there has always been a controversy around his work and he has been drawn into legal and copyright issues many times. This essay questions some of the most important works of Obey Giant and explains in depth terms such as parody, pastiche and homage.

Who is obey face?

This is the OBEY Star, an image and motif frequently used by the artist Shepard Fairey in his work. The OBEY star is a five-pointed star with the face of Andre the Giant at its center. Andre the Giant was the defining symbol of Shepard Fairey’s renowned “Andre the Giant Has a Posse” 1989 street art campaign.

Who did the OBEY poster?

Shepard Fairey
Andre the Giant Has a Posse/Artists

Who is the face on OBEY?

Andre the Giant
The OBEY star is a five-pointed star with the face of Andre the Giant at its center. Andre the Giant was the defining symbol of Shepard Fairey’s renowned “Andre the Giant Has a Posse” 1989 street art campaign.

Is OBEY still popular?

Popularity gaining, OBEY started to get stocked at big retailers such as PacSun, Urban Outfitters, and the like. But while not nearly as popular as it once was, OBEY continued to keep up with seasonal trends, and its latest FW18 collection may be its best attempt to reassert its place in today’s streetwear canon.

What does obey mean in Shepard Fairey?

The irony of the brand; “Obey”, is that Shepard has changed the meaning behind the word (at least where the brand and his work is concerned) to support more rebellious acts such as questioning how the world works rather than submitting or obeying what society tells us to think or do.

Who started obey?

Obey/Founders
OBEY Clothing was founded on the art, design and ideals of Shepard Fairey. What started for Fairey with an absurd sticker he created in 1989 while studying at the Rhode Island School of Design has since evolved into a worldwide street art campaign, as well as an acclaimed body of fine art.

Is Shepard Fairey a sell out?

Shepard Fairey (known for his iconic OBEY slogan) is one of the world’s most renowned street artists. Not according to Fairey’s definition of selling out.

Is Shepard Fairey a political artist?

At the pop-up gallery in Providence on the afternoon of the exhibit’s opening, Fairey took stock of his career, represented in 30 years worth of political prints that adorn the walls. The images are bold and stylish, riffing on pop art, advertising and soviet propaganda.

What is the message of Obey Giant?

What is Obey Giant: Obey Giant is a now universal street art campaign that has been declared an experiment in phenomenology by the project’s creator Shepard Fairey. Using the iconic face of Andre the Giant as the center of every work of art, Obey focuses on increasing the amount of people aware of governmental injustice.

Where can I find the Obey Giant poster?

In 8mm (1999), an “Obey Giant” poster is clearly visible on the outside of an alleyway door the protagonist enters. In Phone Booth (2002), several stenciled images of the “Obey Giant” image are visible on the corner of the building behind the phone booth in which Colin Farrell becomes trapped.

What is opobey giant?

Obey Giant seeks out to just get people aware of their surrounings, instead of walking around like the countless oblivious public. This newfounded conciousness not only gets people aware of whats around them but aware of the cultural changes our society is currently undergoing.

Who is the creator of Obey Giant line?

This obey giant line is produced by Fairey’s graphic company ‘Andre,’ based in Providence, R.I. All this activity has brought Fairey recognition, including an exhibit at New York’s Holly Solomon Gallery. Fairey is simultaneously exhibiting his work locally with Subliminal, a collaborative artist’s group he founded.