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What topics can a press release cover?

What topics can a press release cover?

The Ultimate Collection of Press Release Topic Ideas

  • New product or service.
  • New website or significant upgrade to existing website.
  • Involvement with charity work.
  • Making a charitable contribution.
  • Free shipping offer or change to shipping rates.
  • Releasing findings of new study or research.

What are examples of press release?

Press release examples

  • Product launches.
  • Product updates.
  • Mergers and acquisitions.
  • Partnerships.
  • Awards and recognitions.
  • Events.

What is the main topic of the press release?

The main purpose of all press releases is to promote something significant and specific, and to do so clearly. Beyond that, a press release is a document that adheres to a strict format and serves three marketing and promotional purposes: To notify the media about an event in hopes that they will spread the word.

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What should a press release be about?

That’s where the press release (or news announcement) comes in. A press release is an official announcement (written or recorded) that an organization issues to the news media and beyond. A good press release should focus on the impact and benefits of the news for your audience, not your company.

How do you write a press release for an event example?

The 6 Essential Points of How to Write A Press Release for An Event

  1. Headline.
  2. Summary.
  3. Dateline and lead paragraph.
  4. Body.
  5. The boilerplate statement follows the body.
  6. Finally, the press release should include contact information.

What 5 basic questions should a news release answer?

5 questions to ask when writing news releases

  • What are we announcing? While this may seem simple, many professionals do not ask this question prior to writing a press release.
  • Who is the target audience?
  • What are the impacts or benefits?
  • When and where is it available?
  • Who will be the spokesperson?
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What are three qualities of a good press release?

Here are some characteristics of successful press releases:

  • It’s nimble. Successful messages are built to fit multiple formats.
  • It’s atomized. Your audience doesn’t live in one place, and neither should your press releases and other content.
  • It’s useful. Content needs to interest, inform, or entertain the audience…

How do you write a 2021 press release?

How do you write a press release?

  1. Find a newsworthy angle.
  2. Write an attention-grabbing headline.
  3. Write your opening sentence (aka, lede)
  4. Craft two to five strong body paragraphs with supporting details.
  5. Add quotes.
  6. Include contact information.
  7. Write boilerplate copy.

How many ideas do you have for press release topics?

Stats that may be of interest to your industry, like your customer online usage of product/service, number of customers who buy on mobile versus desktop, etc. So far, I have 74 ideas for press release topics. I’d love to make this list even longer. Leave a comment with your best ideas!

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Which is the best example of a press release?

15 Best Press Release Examples by Type (& Why They Work) 1 1. Target. Target crisis press release example. Target’s crisis press release does a great job of describing the story’s value for journalists and 2 2. Zoom. 3 3. DonateLife America. 4 4. Gojo. 5 5. eBay.

How to write a good summary paragraph for a press release?

To make your summary paragraph interesting and compelling to readers, use it to include the most relevant and exciting information, and lay out the key points of the press release. When you provide value early on, your readers can decide whether to stay or go.

How to promote your business through press releases?

Use a new press release to let people know when your company has established a new business partnership. This will increase your visibility and credibility as you grow. You can introduce the new partner and what they will be offering your customers. Then, you can promote your offerings and services.