What is the difference between a product and a platform?

In short, a product is a consumable or usable piece of software you sell or offer while a platform is a system that enables a product to work or communicate with another product. Products can stand alone or exist on platforms.

What is a platform product?

A product platform is a set of common elements like underlying technical components, parts or technology that are shared across a range of the company’s products. Also, new derivative products can be developed and launched by the company based on a common product platform.

What is the difference between product and product management?

Core Responsibilities Once a product is built, this individual communicates its value to the market at large, coming up with new ways to reach and engage target audiences. Product managers, on the other hand, are responsible for coordinating the teams that build the product.

What is a platform in product management?

A platform is common infrastructure that you build products on.” “Platforms are structures that allow multiple products to be built within the same technical framework” “Platforms exist to make it easier to solve a problem that’s common to multiple businesses or products.” Our content management system is a platform …

What is the difference between platform and solution?

While point solutions are designed to tackle a single, specific problem, platform solutions offer a robust foundation that can address a number of use cases and can be rolled out across multiple facilities very quickly.

What is the role of product management?

Product management is the job of looking after a specific product within a business. A product manager is responsible for the success of their product which is usually linked to its financial performance. Some product managers work with the development team and others focus on how the product is marketed and sold.

What is product platform management?

What is a Platform Product Manager? A Platform Product Manager (PM), is one of the most challenging roles in product management. They are responsible for prioritizing and supporting the work of multiple consumer-facing products and providing a cohesive vision across the organization.

What is product platform strategy?

Product platform strategy sits between the product vision and product line strategy which guides individual product development. A product platform is not what is sold to customers. It is the foundation of product strategy because in high tech companies, many products are typically built from a core technology.

How would you explain the difference between product management and brand management?

Product managers focus on the design and features of a particular product. Brand managers often work at consumer product companies with mass-market output. They aim to enhance, maintain and inspire interest in their brand, with a strong emphasis on marketing and how their overall organization is viewed.

What do you call the product manager of a platform company?

In some larger product organizations, we would refer to the Platform product manager as “TPM” or Technical product manager. At Amazon or Microsoft they sometimes call it program management. Many platform PM’s were former engineers which makes sense because this role is much more inward facing with the engineering team than outward with customers.

What is product management?

What is Product Management? Product Management can be defined as the general business structure within a company that supports and manages all the activities related to developing, marketing and selling a product – or even more than one – all through its lifecycle. It’s usually a role inside the Development department.

Are platform-based business models the future of product management?

In fact, 81 percent of executives say platform-based business models will be core to their growth strategy within three years.1 However, managing a platform is different than managing an application and the methods, techniques and skills of product management in these two environments are distinct. 3

What is a platform in software products?

A platform in software products is something that builds and supports reusable components which help multiple products. The core objective of a platform is to enable engineering and product efficiencies. The team and person responsible for building this platform can be said to be doing ‘Platform Product Management’. are the terms I often hear.