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Should I copyright or trademark my clothing brand?

Should I copyright or trademark my clothing brand?

So certain patterns that are original works for authorship can be and should be copyrighted. So as you see, copyright protects more of the artistic patterns and artwork designs on clothing, whereas trademarks protect the name, logo, or slogan used to identify the brand of the clothing company.

The simple answer: Logos are not copyrighted, they are actually trademarked. Whether or not legal action is taken for replicating a trademarked logo is fully up to the company or entity that owns the trademark. A company still has legal rights to their logo even if it’s not trademarked.

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Can you protect your logo without a trademark?

While you’re not required to trademark your name and logo, doing so gives you added protection if someone uses a name or logo that’s the same or confusingly similar. Start by searching the Patent and Trademark Office (USPTO) database to see if anyone has already trademarked a similar business name and/or logo.

How do I copyright my brand?

Registering a trademark for a company name is pretty straightforward. Many businesses can file an application online in less than 90 minutes, without a lawyer’s help. The simplest way to register is on the U.S. Patent and Trademark Office’s Web site, www.uspto.gov.

How do I protect my logo and brand name?

If you want to protect your brand identity you have to register a trademark for your company name, logos, and slogans. By using the trademark symbol, you notify other people that products they use are your property. In order to prevent unauthorized use of your mark by third parties, you have to choose a strong one.

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Here’s how to begin the federal trademark registration process:

  1. Choose a name and design a logo. First, choose a name for your clothing label and design a logo that works with it.
  2. Identify the goods you want to protect.
  3. Search the USPTO database.
  4. Choose your basis for filing.
  5. File your application.

Should you copyright or trademark your clothing line?

If a copyright is not available, you can trademark other elements of your clothing line to protect it. Designers can trademark their brand names and logos in order for their goods to be differentiated by the consumer, Borukhovich says.

Can a logo be copyrighted or trademarked?

The only way to achieve protection is through a copyright, trademark or both. And here lies the confusion with logos – many of them actually qualify for both trademark and copyright protection. What’s the difference between copyright and trademark?

What is a a trademark for a clothing brand?

A trademark is intended to give consumers a clear indicator of the source of a product or service. For your clothing brand, that means your company name, logo and slogan.

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Can trademarks protect your brand image?

Trademarks protect anything that is perceived as confusingly similar in its sight, sound or meaning to your consumer. So, if you are investing in a brand image, you should seek a trademark registration to protect it. But, your image may also qualify for copyright protection as well.