Tips and tricks

Is it better to post or write an article on LinkedIn?

Is it better to post or write an article on LinkedIn?

The short answer is make LinkedIn posts be your priority. And when you publish an article, promote it with LinkedIn posts. Posts can tease readers to click an article, and better yet, you can choose to pick out one tip or one insight from your in-depth article and do a post everyday.

Is it worth writing articles on LinkedIn?

Consumers want to see that the business has an article every two weeks so they know that the business is ready to interact. It also shows users that the business/professional is on top of new trends and is up-to-date. Writing LinkedIn articles therefore creates an online appearance that appeals to other users.

What is the purpose of LinkedIn articles?

LinkedIn articles are a great way to increase your visibility, reach a wider audience, and market yourself and your business. Not only does publishing content on LinkedIn allow you to position yourself as a thought leader and authority in your industry, but it also helps create trust and build more connections.

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Why it is important to post on LinkedIn?

Creating and sharing content on LinkedIn is essential to get the most out of the platform. Every piece of quality content you share makes you more visible to hiring managers, recruiters, and industry leaders. Content posted on LinkedIn should provide value to other users.

When you post an article on LinkedIn who sees it?

Anyone + Twitter – visible to anyone on both LinkedIn and Twitter. Connections only – visible to only 1st-degree connections of the post author. Group members – only visible to members of the group where the post was shared. Event attendees – visible to any attendee of the event.

How often should I post articles on LinkedIn?

How often to post on LinkedIn. On LinkedIn, it is generally recommended to post at least once a day, and no more than 5x per day. LinkedIn itself has seen brands that post once a month gain followers six times faster than those who keep a lower profile.

Are LinkedIn articles still things?

Since LinkedIn isn’t the platform for articles and they don’t focus on it, they don’t promote and boost your Pulse on a bigger audience. Other blogs do.

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What happens when you post an article on LinkedIn?

When you hit “publish,” LinkedIn will drop your article into the stream of content served up to other users by way of notifications and news feeds. The algorithm will decide which LinkedIn members in your network will be shown your content.

What makes a great LinkedIn article?

A good article should clearly communicate idea to a global audience. Using simple words will make your LinkedIn article easier to read and understand. Clear and concise writing will accurately communicate your ideas with potential readers.

What are the best things to post on LinkedIn?

99 LinkedIn Post Ideas

  • 99 LinkedIn Post Ideas. Offer some motivation.
  • Offer some motivation.
  • Shout out a successful project.
  • Share insights from previous jobs/industries.
  • Start a content series.
  • Repurpose company material.
  • Share job opportunities at your company.
  • Predict the future.

What kind of articles should you post on LinkedIn?

Timely, relevant content is always great for LinkedIn post ideas. Share new blog posts, stories from industry journals or whatever you find that’s in the moment and of concern to either you, your industry, or the network of followers you’ve amassed.

Why should you write LinkedIn articles?

When you write LinkedIn articles, you are writing as a professional. People will read what YOU have to say about YOUR area of expertise. Anything you write or post will connect to you and your place of business/brand. Therefore, by producing high quality LinkedIn articles that inform and explain your expert knowledge, users are able to trust you.

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Should you post on LinkedIn or your blog?

The nice thing about your blog is that it’s your publishing platform and well, you’re the only person who posts on it. (Or at least, you’re in charge of who posts on it.) But when you post an article on LinkedIn about, say, #productivity, that article is being weighed against every OTHER article about #productivity.

Should you write LinkedIn articles or blog posts for lead generation?

More importantly, though, LinkedIn articles aren’t designed for lead generation – at all. Writing blog posts on your own website gives you all the freedom in the world to leverage those posts for long-term wins. Adding a sign-up form for your newsletter, for example, can turn someone who reads a single post into someone who reads every post!

How long should your LinkedIn posts be?

Posts are intended to be short and sweet, so they’re capped at 1,300 characters. But, if you want to share more than five lines of text, LinkedIn articles are the answer. Each article can be up to 125,000 characters long. Let’s hope you’re not trying to write more than that.

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