What are the types of social influencers?

The 5 Types of Influencers You Need to Know

• Mega-influencers with more than a million followers (think celebrities)
• Macro-influencers with 500K to 1 million followers.
• Mid-tier influencers with 50K to 500K followers.
• Micro-influencers with 10K to 50K followers.
• Nano-influencers with 1K to 10K followers.

What are the 5 types of influencers?

Influencer marketing commonly divides influencers into five groups: mega, macro, micro, meso and nano. This classification is often based on the number of followers influencers have on Instagram.

What are the 4 types of influencers?

4 Types of Influencers by Follower Count

• Nano influencers (1K–10K followers)
• Micro influencers (10K–100K followers)
• Macro influencers (100K–1M followers)
• Mega or celebrity influencers (1M+ followers)

What are the 3 types of influencers?

The 3 Types of Influencers Explained: Mega, Macro & Micro

• Massive audience: a post on a mega influencers profile is likely to be viewed by 1M+ people.
• Celebrity prestige: When a celebrity associates themselves with your brand, it can provide you with a certain level of clout.

How many types of social media are there?

The 7 different types of social media

• Social networking sites. Most of us are familiar with social networking sites like Facebook, Twitter, and LinkedIn.
• Social review sites.
• Image sharing sites.
• Video hosting sites.
• Community blogs.
• Discussion sites.
• Sharing economy networks.

What are Category B influencers?

Category B has influencers with a following of between 2-5 lakh and charge anywhere between Rs 10,000 to 15,000. Category C has less than 2 lakh followers and take anywhere between Rs 5-10,000 per post.

How do you categorize influencers?

The standard Instagram influencer tiers are as follows:

1. Nano-influencers: 1,000 – 10,000 followers.
2. Micro-influencers: 10,000 – 50,000 followers.
3. Mid-tier influencers: 50,000 – 500,000 followers.
4. Macro-influencers: 500,000 – 1,000,000 followers.
5. Mega-influencers: 1,000,000+ followers.

What are social media influencers called?

by Digital Marketing Institute It’s a social media platform where people have either become overnight celebrities or outright brands thanks to their ever-growing following. Over time, these people and businesses reach a league of their own and are termed ‘social media influencers’ or ‘influencers.

What are the different types of influencers?

The 5 Types of Influencers You Need to Know 1 Mega-Influencers. With more than a million followers, mega-influencers are highly visible on social media due to their celebrity status. 2 Macro-Influencers. 3 Mid-Tier Influencers. 4 Micro-Influencers. 5 Nano-Influencers. 6 Learn More About Influencer Marketing.

Who are social media influencers and what do they do?

Before we elaborate on the different types of influencers, let’s take a closer look at who social media influencers are. Simply put, social media influencers are people who have garnered a massive and devoted following on social media. They have a strong online presence on one or more social media platforms.

How many influencers are there on Instagram?

The internet has become home to a plethora of influencers. In fact, the latest studies show that there are more than half a million active influencers on Instagram alone. In such a scenario, it often becomes difficult to understand which influencers you should collaborate with.

Why is collaborating with the right influencers so important?

Collaborating with the right influencers is crucial for the success of your marketing campaign. It requires a thorough understanding of the different types of social media influencers. Before we elaborate on the different types of influencers, let’s take a closer look at who social media influencers are.