Make a brainstorm. Sit down with 1-2 of your colleagues and start brainstorming words related to your topic. Use search engines to find related
Create a gross list with keywords. Now choose the words from the brainstorm that make sense for your business to rank for. Write down the words on a
Refine and expand your keyword gross list (PRO STEP). Go to StoryBase.com and enter your gross ist into the search box. StoryBase acts as a “reverse
Perform a search volume analysis. Copy-paste your keyword list into a keyword volume checker as SearchVolume.io (free). If you use the StoryBase
How to find keywords?
Look for Long-Tail Keywords. Long-tail keywords are really phrases of 3 to 5 words and sometimes more.
Use Latent Semantic Indexing. Known as LSI,this secret to finding the best keywords involves using related terms in addition to your main key phrases.
Keep an Eye on Trends. Trends show you what’s popular on search.
Incorporate Location-Based Keywords. Adding a country,region,state,or city name to a main keyword can help you stand out from the crowd and show up higher in local search
See What Works with Analytics. If you’re already getting some traffic to your website,use your analytics data to find good keywords that are already working.
Prioritize Keywords According to Profit per Sale. The best keywords attract visitors that eventually buy from you.
Check the Competition. Risk-taking business owners might want to optimize for the highest competitive keywords right from the beginning,while more conservative businesses might prefer aiming for low-competition keywords and
Conduct Competitor Keyword Research. A great starting point for conducting keyword research for blog posts is determining which keywords your competitors are already ranking for.
Start with a Broad Search to Get More Specific Keyword Ideas.
Start with an Idea,Then Find Keywords to Target.
Uncover the Questions People Are Asking.
What are keywords and why are they important?
Keywords are important as they can be used successfully in conjunction with the search engines to provide you with a free source of targeted traffic to your web site. They enable people who need your product, service or information to find you.
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